MAIN Post 12.1: Question 1

Our Genre is a Romantic comedy as a group we have used our character to fit the conventions of the behaviour in a Rom-com for example you see our character talking to a potential love interest through text. This is often seen in Rom-com opening sequence, to notify the audience on what is about to come later on in the film. Part of our character personality is displayed in the opening sequence as you see her sending an email to her boss which should be sent to her potential love interest. Also you see her fall over and clumsy aspects appear. This is conventional for a Rom-com as there's aspects of comedy shown throughout.

Our opening sequence first shot opens with a display shot of our main character, JENNY in bed waking up to the sound of the alarm. As our Film genre is a Rom-com it was conventional that we only had one character in our opening sequences as this allows the audience to realise what the main focus was. Majority of Rom-Com's for instance "in her shoes" start with the character in bed waking up. Also '13 going on 30' shows the focus only on one character in their opening sequence to show the audience who the film is about.
It was recognised that our camera work portrays the aspects of the character which we entailed to do so. For example the use of shots we used such as extreme close up / close up and low angle shots, relate with the genre of the film because it shows expression to her own actions. Many Rom-Com's signify important points which appear or link later on in the film.

We have a narrative enigma in our opening sequence as our character JENNY is texting her male friend and emailing her boss. However, accidentally sends the text to her boss, these types of enigmas are conventional in Romantic comedies where they set up a love interest and occupation within the opening sequence through a narrative enigma. By doing this it allows the audience to understand what type of genre the film is and how the character get puzzled.
In our opening sequence our titles are displayed in a conventional way as majority of them are objects spelling out the title. For instance we use a fridge magnets placed on a fridge spelling out a name. This helps the audience understand what type of genre the film is because many of other Rom-Com's use the same technique. As our character is in bed, she rolls over pulling the pillow with her so the shot can see the other side of the pillowcase as it read 'Kings Langley productions' In colours which signify love and romance also our other titles which appear on a black screen are in pink and silver this is because it represents femininity. This also matches the title of the film 'l.o.v.e 'as its shown on a bracelets in the colours schemes of silver.



This display One of our titles in our opening sequence however this title was not integrated in with the process of the film . It just appears, where as other titles we have used such as 'Becky trimmer' displaying on the post is integrated in with the action as she puts the post down.

This display our title of our film.


A convention of a Romantic comedy is showing the character facing a problem, in our opening sequence. We show our characters complexity with finding tights without holes in them. We also show how our character is in a rush to be ready for work from this you see her fall over on magazines placed on the floor this is also conventional as it shows an element of comedy. JENNY'S room is purposefully in a mess and unorganised as we wanted to show her personality as resulting in disaster this is conventional for instance in the Rom-com 'Bridget Jones' her personality is displayed as scatty, yet shes shown as a willing character however, hard she tries she doesn't sussed. To an extent we wanted this to be similar as our character. Wherever she is or whatever shes doing she still has this personality and characteristic of being clumsy and problematic.

The music which is demonstrated in our opening sequence is conventional because its cheerful. Many Romantic comedy's have love songs or similar music. In our opening sequence we didn't include much dialog, as from watching other opening sequence of Rom-Com's they didn't tend to have dialog however, we did use the repeating technique. For example in 'four weddings and a funeral' the word 'fuck' is repeated for effect and to display to the audience that there's a problem. This also adds an element of comedy. In our opening sequence we repeated the word 'shit' twice this added the correct elements. The reason for not using dialog throughout our opening sequence is because many Rom com don't display dialog as it about setting the scene and establishing the character.
However, in our opening sequence we have atmosphere sound to make our opening sequence look natural. Our character JENNY makes noises to show she is annoyed at how clumsy she is being.

Main Task 12a: Evaluation- Audience Feedback

In this post I will display, audience feed back through a focus group showing them a rough cut of our opening sequences and our final cut. The clips will express the audiences opinions of our opening sequences. The first clip will allow us to make improvements on our opening sequence and will give us idea on what improvements to make.
We showed our opening sequence to girls aged 16 to 17. As a group, we decided on this age and gender because it was applicable with our genre and targets the correct audience. Below displays a clip demonstrating our feed back on our rough cut. The feed back we received from this was that our rough cut was jumpy in spaces and didn't seem to flow. Following this it created our titles to be short clips and when texts messages were displayed they found it hard to read. From this they felt we needed to lengthen our shots. Another opinion which came across was that our titles needed to be clearer displaying the name so the audience could read instantly. In our rough cut the main point which became apparent from our feedback was that they found the opening sequence was too long. For example the clip of our main character getting dressed. The audience felt that it dragged out and in a result became boring .
This clip display our focus group views on our rough cut of our opening sequence.



This clip displays the same focus groups however, presenting their new opinions on our improvements of our final cut of our opening sequence.
The feedback was good they said they now found it less boring as we managed to time reduce the timeof about 2 minutes.They stated that our choice of music worked well and also helped to make the final cut less boring and more gripping and interesting. From others watching the final cut we received feedback, which read that they liked how the final cut had a lots of jump cuts.As this is a convention for a rom-com and they found that it made the opening sequence light hearted and in some ways, made the audience feel Superior to the character as they felt above them. It was described as interesting and cheerful.

MAIN Post 11: Final L.O.V.E Opening Sequence

In this post, it displays Our final opening sequence however as we had to change our music at the last minuet becuase of copyright reasons, we have decided to post both opening sequence to relay this information.



New final opening sequence with new music.

Final opening sequence with old music.

MAIN Post 10: Post-production

In this post I will describe the process we went through to edit our opening sequence, including the unexpected occurrences and the disadvantage and advantage which occurred.

First of all we took our footage to the edit suite and captured our footage. We then completed the logging rush and then labeled what shots we wanted to use and what we didn't need , it became clear that we made a mistake and captured all of our footage this way it made the editing process much longer than we expected. As we completed our filming in one day it allowed us more time to complete our logging rush document. Once it was completed  we used this document to select specific clips from our project and place the shots in the timeline. Our aim was firstly, to produce a rough cut of our opening sequence so we could visualise our project then make alterations where we felt they were needed. Once we had completed our rough we exported it and showed it to a focus group.As a group we knew our project wasn't perfect and understood what changes we needed to make however we showed it to a focus group to see if our concerns matched theirs, Or if there was any added concerns what we hadn't picked up on. Our rough cut included selected shots with added titles. All what was left to do after was perfecting our opening sequence with the added help from our audience feed back, until we as a group was happy with our opening sequences.

Whilst editing we encountered several problems which in some cases increased us with more work, we wanted our project to still fit the genre of a romantic comedy. As a group we put in allot of extra hours to make sure our project met the conventions it needed. We feel as a group that we are happy with our over all, opening sequence and our editing techniques however there was some mishaps which transpired in the process of editing.These included, parts of our footage became clear that the camera work was not steady however we had to uses these shot because we didn't have any others. the only way possible to over come this problem was to cut the clips down as much as possible so it wasn't notable to see how the shot wasn't static. We also had another shot where the camera work was not steady. This occurred because the camera was focusing on a phone and as our character JENNY moves the phone the camera has to pan down to see the phone again. With this problem we needed to slow the shot down so the audience could read the texts and emails from this we then lead  this into a jump cut to see it clearer once more. Although this was negative at first in the end it worked out well due to our genre. We made these shot into jump cuts and it went well with the music.Although some of our shots don't look natural and flow together we wanted our project to fit in with the genre and be upbeat and flow with the music. As majority of our opening sequence display Our character getting ready we wanted the filming and editing to be fast beat jump cuts to explore JENNYS hectic lifestyle through a sort period of time and to receive the right conventions of the specif genre of a Rom-com.


In majority of our shots we had to use artificial lighting to produce the same lighting throughout the house.It soon became clear that some of our shots were quite dark and therefore created shadows. Some of the scenes went from light to dark and raised the problem of the shot and feel of the opening sequence to look unnatural and therefore created shadows.

From our feed back it became apparent that one of our titles was displayed with fridge magnets however it wasn't clear to the audience what it said so as a group we decided to re shoot this. as a group we are happy because in the editing we used special effects to speed up the fridg magnets.

After this we then showed our final cut to the same focus group to receive information about our opening sequence and to see if it had improved from before.

However after exporting our Rough cut and final cut we received an email from YouTube, stating that our music was possibly owned by 'Go digital' therefore this created repercussions for us as a group. We got our music off a UN copyright CD. However it seemed that the CD was currently seven years old. Consequently we had no other choice but to change our music at the last minuet. We feel as a group that our Previous music flowed and kept the opening sequence exciting and interesting whereas we feel this music now is continues and can be seen as boring however it fits with the genre of the film and meets the exam board requirements so therefore we are happy with the outcome.

This is our Rough cut of our opening sequence.

This shows us adding in a cross dissolve because it conventional with the genre of our film.





This screen shot represents us dragging our captured footage into the correct area i.e the timeline ready to edit.

This screen grab represents what our shots looked like before we altered the lightening.





This shot represent us altering the lightening tecquinies as we wanted our shot to match throughout our opening sequence.